Monday, March 11, 2013

From social media to soil testing?

It's no surprise that social media equals big bucks for venture capitalists but is soil testing?  Outside of agricultural communities most people have never even heard of soil testing.  So why would a firm like Andreessen Horowitz, who's known for making investments in high-tech industries like social media, invest in a soil testing start-up? Soil testing is a growing trend toward data-driven, precision agriculture.  How precise is your farming?

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Read the full article on why Andreessen Horowitz invested in a soil-testing start-up here.